معا من أجل التميز

[غصن الأمل]

السلام عليكم
زملائي الطلبة لايخفى عليكم أن أي موضوع بكالوريا في مادة الإنجليزية لاتخلو من وضعية الإدماجية حول الدعاية والإعلان ولذلك فلقد جئتكم اليوم بوضعية إدماجية حول أهمية الدعاية والإعلان بدون إطالة إليكم الوضعية

Advertising[
Advertising has become an indispensable function in modern business due to cut-throat competition and mass production. It pervades our economic and social life. It helps to disseminate information which is useful to businessmen, consumers and the society in general. Through it one can create an indirect and impersonal link with his prospects easily, quickly and economically. The importance of advertising can be classified into three different heads:

• Importance of Advertising to producers and Traders,

• Importance of Advertising to customers,

• Importance of Advertising to society,

We will precisely deal with Importance of Advertising to producers and traders in this topic. Let us now discuss the Importance of Advertising to Producers and Traders.
Advertising provides various benefits to the producers and traders and it can be summed up under the following head;
Meeting competition: Advertising is an important means for facing competition. By creating brand loyalty, it helps to maintain sales and market share. It supplements personal selling and sales promotion. The importance of Advertising lies in the fact that it creates preference for a particular product opens doors for salesmen and reinforces point of purchase display, thereby reducing the costs of creating and maintaining demand. Dealers prefer to handle well advertised products.

أتمنى أن تستفيدوا من الوضعية حتى ولو ببعض المصطلحات
في إنتظار وضعيات أخرى جديدة ومفيدة في القريب العاجل إن شاء الله